Ecomedia literacy is an approach designed to integrate media literacy with sustainability education. Drawing from research on North American media literacy practices, ecomedia literacy reconceptualizes how we teach media. It is based on “ecomedia,” which is an emerging framework in media studies that recognizes the material reality of media production and its impact on the environment. Ecomedia literacy incorporates four main perspectives by addressing media objects (texts or gadgets) in terms of culture, political economy, materiality, and worldview.